Do millennials feel banks are relevant to their lives?

Millennials aren’t just the critical customers for banks in the future – they’re rapidly becoming the most profitable group of financial services consumers today.

But how do they engage with financial services? What truly appeals to them? And what do they think of big banks, neobanks, and potential offerings from non-banks like Google or Facebook?

We assembled a group of millennials for a series of in-depth workshops to find out the answers to these questions and others.

Watch as they tell us whether their bank is relevant to their life:

Videos coming soon:

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Contact us

To discuss the findings of this research or any other topics related to Financial Services UX research, please contact us below.

Paul Martin

Financial Services UX Specialist

[email protected]